Regroup Esports opens new office in China

The Danish based e-sports company, Regroup Esports A/S, now expands its organization further by opening an office in China’s capital, Beijing. The opening is part of Regroup Esports´ ambitious expansion plans worldwide and is meant to strengthen important Chinese e-sports relations.

On the 1st of March 2007 the Danish based but internationally operating e-sports company Regroup Esports opens up the doors to its brand new subsidiary in Beijing, China. A Chinese full time employee, Michelle Lu, has been hired to be present in the new office and her task will be to overall keep the contact with all the Chinese media, partners, sponsors and to develop the Regroup Esports brands additionally on the Chinese market.

“China is one of the most – if not the most – important markets concerning e-sports businesses, numbers of dedicated and professional players and general acceptance of e-sports as a real sport. That is why we have now chosen to be 100% present in China and to concentrate on companies interested in and operating on the Chinese market. With a physical office in the Chinese capital new partnerships can be entered into much more professionally when it comes to establishing and strengthening contacts, signing contracts and so on,” says Mark Peter Fries, CEO in Regroup Esports A/S.

Two important steps towards the Chinese market
In 2006 Regroup Esports furthermore established a Chinese beta version of the international e-sports site www.meetyourmakers.com to comply with the growing number of Chinese fans and users. Another important step in Regroup Esport´s expansion plans that gives new sponsors and partners operating in China great possibilities. Both the Chinese website and the opening of a Chinese subsidiary also makes it clear to potential sponsors and partners that Regroup Esports considers the Chinese market one of the most important platforms in e-sports business.

Regroups Esports already has another subsidiary in Germany, while the head office is located in Copenhagen, Denmark.

About Regroup Esports A/S:
Founded back in 2001 by Mark Peter Fries, Regroup Esports A/S is a global e-sports/media/entertainment company specialized in the field of electronic sports. We feature professional gaming clubs, several online gaming communities, E-sport events, debate forums and are doing strategy consulting, analysis, market research and project management for companies who wish to enter the electronic sports market.
Headquarters of Regroup Esports A/S are located in Copenhagen, Denmark, with subsidiaries in China and Germany. For more information, please visit our website at www.regroup-esports.com

For further information on the above please contact the following:
Mark Peter Fries
Regroup Esports A/S, Chief Executive Officer
m.fries (@) regroup-esports.com